SocialSphere, Inc.

Jonathan gives SocialSphere a real edge in the discipline of analytics. His responsibilities include developing and implementing research, analytic and measurement plans that help clients fully understand their own web presence and who their constituent communities are, how they interact, and what they're saying. Jonathan utilizes a number of tools ranging from ethnographic research, media content analysis, market research techniques, web analytics, Internet content monitoring and financial modeling to create comprehensive views of organizations and their stakeholders. His current and past work has put him at the cutting edge of using new and innovative metrics to measure brand and message presence.

In addition to analytics, Jonathan is an expert in the gaming industry and gambling economics, working with a variety of clients across all sectors of the industry in a number of capacities. A graduate of Harvard College with a degree in Social Studies, Jonathan has an extensive understanding of nationalism and community formation theory.

Personal Insights:
In his free time, Jonathan is an avid NBA statistician who has worked to develop new sets of advanced metrics that evaluate roster construction and financial team management.